World Out of Home Organization announces individual, creative and technical innovation awards at Lisbon Global Congress

14 June 2023: The World Out of Home Organization has announced the individual; winners and creative awards for both Digital and Classic plus Technical innovation at its Global Congress in Lisbon, held on June 7-9. Technical innovation is chosen from a shortlist of three by Congress delegates.

WOO has also announced the inaugural winner of its new Sustainability Award, reflecting the organization’s redoubling of its drive towards Net Zero with, among other initiatives, a new Sustainability Task Force drawn from WOO members.

The individual winners are:

Lifetime Achievement
– Kinetic Global Chief Operating Officer Nick Parker

Leadership
– Andreas Soupliotis – Founder, President and CEO of Hivestack

Rising Star
– Alex Tutu Muiruri – Regional Managing Director sub-Saharan Africa, Dentsu

Highly Commended in this category were:
– Georgia Hamp – Client Manager Grand Visual
– Mehul Mandalia – Co-founder & Head of Product, Moving Walls

Creative Awards

Classic
– HSBC Safe Space Activation
– Wunderman Thompson/PHD Media/Talon/blowUP media

Digital
– McDonald’s Japan – ‘Take a Chance with McDonald’s’
– Dentsu/LIVE BOARD/Hivestack

Technical Innovation
– DOOH.COM, EssenceMediaCom Scotland, Above & Beyond, Kinetic. The first ever interactive, shoppable 3D billboard

Highly Commended
– Ocean Outdoor DeepScreen/Ocean Labs
– Global Media Kit – Omni-channel Media Planning, Selling and Buying Automation

Sustainability
– blowUP media Germany/Vertical Gardens
– Highly Commended – GPO VALLAS/Ecovallas

WOO President Tom Goddard says “Nick Parker, Andreas Soupliotis and Alex Tutu Muiruri are worthy winners of our individual awards, reflecting the present and future of our great industry.

”This year we had more entries than ever for our creative awards, reflecting rising standards across the world in both Classic and Digital. Choosing the winners was a ferociously hard task.

www.worldooh.org