One more feather in HP’s cap – Named a leader in IDC MarketScape Worldwide Print Transformation 2020 Vendor Assessment

29 August 2020: HP Inc has been named a leader in the IDC MarketScape – Worldwide Print Transformation 2020 Vendor Assessment. IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market.

According to an official communique, the report recognizes HP’s strategy to advance, disrupt and transform the print industry. HP capitalized on shifting markets trends, leveraged its print and compute capabilities and maximized on its history of innovation, led by over 50 years. HP is also using new technologies such as 3D printing and microfluidics to help customers transform while contributing to COVID-19 relief.

HP targets a diverse set of customer segments from home to production with a broad and comprehensive portfolio.  In this effort, HP is intentionally positioning itself as an IT services provider and enabling customers to take advantage of everything that HP Inc. has to offer.

Commenting on the recognition, Tuan Tran, President of HP’s Imaging, Printing and Solutions Business, said: “HP has a vision and a multiyear strategy to simplify, automate and innovate for the best client experiences and outcomes. Additionally, the value we can add because of our pan-HP capabilities allows us to help organizations and consumers of all sizes better create, connect, and perform.”