Global Sustainable Athleisure Market expected to reach $126.9 bn by 2026: ResearchAndMarkets

16 February 2021: Athleisure has evolved as the new fashion industry trend that includes, comfort, style, and functionality. This urban fashion movement has achieved huge popularity in the last couple of years. In recent years, consumers are more inclined towards sustainable athleisure as it has become the most comfortable form of clothing. As a result, the demand for sustainable athleisure market has been high since the last couple of years, according to a recent survey by ResearchAndMarkets. According to the said survey, the Global Sustainable Athleisure Market size is expected to reach $126.9 billion by 2026, rising at a market growth of 10.5% CAGR during the forecast period.

The fitness trends have increasingly been popular, which further boost the demand for sports and athletic wear. Sustainable athleisure also finds its application in the corporate culture; a majority of people prefer to wear comfortable casual wear to workplaces. Sustainable athleisure is made of high-quality, reliable materials that make it appropriate for numerous fitness and recreational activities such as yoga, running, cycling, and mountain climbing, etc.

The market is segmented into Shirt, Yoga Pant, Leggings, Shorts and others. The rising willingness of women in sports and outdoor activities has expanded, which is likely to push the growth prospects of the segment. The market is segmented into North America, Europe, Asia Pacific and Latin America, Middle East & Africa. North America held the largest share of the Sustainable Athleisure market in 2019. Thriving textile markets in countries like China, India, Japan, Indonesia, Vietnam, and Bangladesh, have led to the excessive availability of textiles and fabrics for athleisure wear.

Adidas AG is the major forerunner in the Sustainable Athleisure Market. Companies such as Hanesbrands, Inc., Outerknown, and Pangaia are some of the key innovators in the market.