Archroma Receives Four Top Accolades from ‘Just Style 2023’ Excellence Awards for Digital & Dye Solutions
17 July 2023: The awards honour Archroma’s innovation’s breadth and the business’s contribution to sustainability in the textile industry.
“The history of Archroma is one of ongoing innovation. The textile and garment sector will advance to a more sustainable and successful future, we have always believed, according to Dhirendra Gautam, Vice President, Marketing and Strategy, Textile Effects Division, Archroma. “We are honoured to be recognised in the Just Style Excellence Awards and committed to continuing to make a difference for our customers, the consumers, and the communities they serve.”
Digital Platform Award for The Color Atlas by Archroma®
Colour Atlas by Archroma®, the largest library of cotton and polyester colours in the industry, gives fashion designers and stylists the inspiration they need to quickly and reliably execute their design intent with goods that meet their desired sustainability profile and adhere to global eco-standards.
All 5,760 Colour Atlas colour references are offered in Adobe Swatch Exchange file format (.ase), which makes it simple to import them into popular design programmes and use them in production from anywhere in the globe. Each colour is offered as a tangible colour standard with access to exact digital data and knowledgeable technical support on a global scale.
Innovation Awards for Dyeing Breakthroughs
Three Just Style Excellence Awards were given to Archroma in recognition of their advancements in dye technology.
Awarded for aiding in the transition of the sector to a circular economy is Archroma’s ground-breaking FiberColors® technology. FiberColors® is a synthetic colourant made from at least 50% textile waste, allowing brands to incorporate pre- and post-industrial fashion waste into their new collections.
Diresul® Evolution Black liq, based on the company’s latest cutting-edge synthesis technology, has significant advantages over traditional sulfur black including large reductions in the amount of water needed in dye synthesis and a unique shade and wash-down effect when compared with existing black denim. It was recognized for the outstanding revolution it brings to black denim.
Novacron® Atlantic EC-NC won its Just Style Excellence Award for addressing mill challenges with the industry’s first blue element to deliver chlorine- and nitrogen oxide (NOx)-fastness alongside lightfastness. Based on a patented dye molecule, it offers a trouble-free way to produce more sustainable cotton casual wear and home textiles that look as good as new for longer.
The Just Style Excellence Awards celebrate the top achievements and innovations in the global textile and apparel sector to encourage companies and people to pursue excellence and drive positive change.
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